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The Predict.X Platform enables data driven decision making across your organisation, background in advanced analytics not required!
Retailers have access to massive amounts of data about customers from various sources. Transactional data linked to loyalty or membership cards are rich sources of customer data such as demographics, spend behavior, location, etc. There is an inherent need to connect these dots and it is data that can provide the intelligence about what customers are interested in and how the retailer can serve them better.
Segment your customers the way you want, understand their buying behavior and align your loyalty & membership programs to maximise spend per customer
Increase customer retention by assessing the performance of your loyalty offers and optimising loyalty programs
Leverage PredictX predictive models to define how you want to segment your customer base
Spot changes in customer spending and influence their purchase behavior through personalized recommendations
Predict opportunities to upsell by bundling frequently bought products
“They’re at the forefront, they’re innovative and they’re ahead of the game.”
“Being able to sell things at the right price has generated something like £18 or £19 million in profit.”
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